As Founder and Principal of LexaGen, Cheryl Biron works with business owners and their leadership teams to help their companies grow, scale and create a culture of action and accountability. Having scaled OneHorn Transportation so she is no longer needed on a day-to-day basis, Cheryl is pursuing her passion of working with leaders of growth companies to achieve whatever they consider “freedom” after a successful exit by helping them create leading strategies and flawless execution within their organizations.

The systems and processes Cheryl implemented as President and CEO of One Horn Transportation, a trucking and logistics brokerage, enable her to spend minimal time working “in” the business on a day-to-day basis, while still maintaining a practical understanding of the challenges faced by other business owners. Cheryl and her co-author Louis share the One Horn experience in their book The Hot Tub Manifesto. In addition to being an entrepreneur, Cheryl leverages her previous experience working in large corporations and her Wharton MBA, while incorporating the ScalingUp and 3HAG/Metronomics methodologies in her coaching practice.

Prior to embarking on her entrepreneurial path, Biron held marketing positions running consumer healthcare brands in various corporations, including Procter & Gamble, Block Drug Company (now owned by Glaxo SmithKline), and Prestige Brands. She also worked at Merrill Lynch in investment banking between her undergraduate and MBA degrees.

Cheryl earned her MBA from the Wharton School and her Bachelor of Science degree from Cornell University. In addition to English, she also speaks French.